TAG Heuer Makes History as First Title Partner of Monaco Grand Prix

Press release: In a landmark moment for both the most glamorous race on the Formula 1 calendar and the watchmaker synonymous with the Principality, TAG Heuer has become the first title partner in the nearly 100-year history of the Grand Prix de Monaco. This historic announcement coincides with the 75th year of Formula 1 and TAG Heuer's return as Official Timekeeper. Read the story here.